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Website to help fashionistas stay trendy
http://www.ecns.cn/2014/10-23/139747.shtml
Oct 23rd 2014, 07:30
2014-10-23 16:30 chinadaily.com.cn Web Editor: Si Huan
A cloud computing-based fashion website has been launched in Shanghai.
The platform cloudfashion.org was initiated by Donghua University, known for the cultivation of talents in fashion design.
The website integrates fashion and creative industry resources through Internet technology. It provides a one-stop service for the entire textiles, clothing and fashion design industry, including trends, enterprise management, fast product design and trading of products.
"This platform plays an important role in sharing resources, which is a significant step for the development of China's fashion and creative industry," said Professor Liu Xiaogang, vice president of Fashion and Art Design Institute at the university.
Middle- and small-sized enterprises currently account for more than 90 percent of China's fashion industry. "In the rapidly changing fashion world, how to keep up with latest trends, and design products that will be well received by the market is always the bottleneck for enterprises. The new platform will help these enterprises receive newer information from around the whole industry and grasp the pulse of the market," Liu said.
With the support of the Shanghai Zhangjiang Hi-tech Industry Development Zone, the website is currently on trial operation and due to go "live" later this year.
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